Growing for the future through meaningful corporate purpose.

Growing for the future through meaningful corporate purpose.

Growing for the future through meaningful corporate purpose.

The Billington Group

The Billington Group

The Billington Group

Agency / Revolt

Agency / Revolt

Branding

Illustration

The background

The background

The background

The Billington Group are 'Growing For The Future'. This purpose statement is part of a wider platform that articulates a plan for action as the business looks forward, and organises the company values. The Billington Group recognises that, particularly for the food and agriculture industries, business as usual is not enough.

Mosa believe that cyclists have the power to transform cities into cleaner, greener, safer and healthier places – better for communities and better for the planet. Their smart docks are installed on existing bike racks and riders can use them for free via the app, providing secure parking and eliminating the need to carry heavy locks.

The Billington Group are 'Growing For The Future'. This purpose statement is part of a wider platform that articulates a plan for action as the business looks forward, and organises the company values. The Billington Group recognises that, particularly for the food and agriculture industries, business as usual is not enough.

My role was developing the visual identity for the platform, crafting a memorable graphic language that could be used to inspire, unite, and excite teams from various siloed parts of the business.

My role was developing the visual identity for the platform, crafting a memorable graphic language that could be used to inspire, unite, and excite teams from various siloed parts of the business.

My role was developing the visual identity for the platform, crafting a memorable graphic language that could be used to inspire, unite, and excite teams from various siloed parts of the business.

A patchwork with purpose

A patchwork with purpose

A patchwork with purpose

Growing For The Future's visual identity is centered around a colourful patchwork that represent key themes and actions. The modular system works as a storytelling device that emphasises teamwork, showing how all the different parts of the business are coming together to create a better future. The playful illustrations and vibrant colour palette aim to reflect a more optimistic and joyful approach to corporate purpose.

Growing For The Future's visual identity is centered around a colourful patchwork that represent key themes and actions. The modular system works as a storytelling device that emphasises teamwork, showing how all the different parts of the business are coming together to create a better future. The playful illustrations and vibrant colour palette aim to reflect a more optimistic and joyful approach to corporate purpose.

Growing For The Future's visual identity is centered around a colourful patchwork that represent key themes and actions. The modular system works as a storytelling device that emphasises teamwork, showing how all the different parts of the business are coming together to create a better future. The playful illustrations and vibrant colour palette aim to reflect a more optimistic and joyful approach to corporate purpose.

Growing For The Future's visual identity is centered around a colourful patchwork that represent key themes and actions. The modular system works as a storytelling device that emphasises teamwork, showing how all the different parts of the business are coming together to create a better future. The playful illustrations and vibrant colour palette aim to reflect a more optimistic and joyful approach to corporate purpose.

Creative team:

Design Direction: Myron Darlington

Strategy: Sophie Lord

Design and Illustration: Rosanna Highton

Design Direction: Myron Darlington

Strategy: Sophie Lord

Design and Illustration: Rosanna Highton

Design Direction: Myron Darlington

Strategy: Sophie Lord

Design and Illustration: Rosanna Highton

Design Direction: Myron Darlington

Strategy: Sophie Lord

Design and Illustration: Rosanna Highton

I collaborate with forward thinking brands and people, using creativity and design to imagine a better future for the planet and our communities.

I collaborate with forward thinking brands and people, using creativity and design to imagine a better future for the planet and our communities.

I collaborate with forward thinking brands and people, using creativity and design to imagine a better future for the planet and our communities.